David Alexander, Commercial Director of Brainstorm, has been elected as a member of the EMEA Council of the IABM, the International trade association for suppliers of broadcast and media technology. The aim of this council consisting of 11 members, is to ensure that the IABM is fully informed regarding issues relevant of each local market, creating a forum for discussion and debate, dealing with complaints and issues and helping to create networking events and disseminate information and knowledge.

The IABM election committee has elected David Alexander taking into account his more than 30 years of extensive background and understanding of the industry. As an experienced international sales and marketing professional with a strong track record of delivering results, David has a comprehensive range of leadership qualities proven in many complex and challenging situations across different business cultures within the EMEA, US, Latin American and Asian markets.

“I am very proud to have been selected for this position within such an august international organisation as the IABM”, said David. “The remit and objectives are certainly commendable and no doubt will be beneficial to member companies with similar goals to those of Brainstorm in developing further their understanding of the EMEA markets and broadening  their contacts, activities and presence in the region. Based on my background, I’m looking forward to playing my part in developing and achieving the objectives of the EMEA Council which I expect will further underline the importance and relevance of the IABM as the principal representative body for our industries.”